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Smoky Mountain Gift Show Celebrates 60 Years as the Nation’s Longest-Running Souvenir Trade Show

Gatlinburg, TN – October 31, 2025 —This year, the Smoky Mountain Gift Show hits a major milestone—its 60th anniversary! As the nation’s longest-running souvenir trade show, the event continues to be the must-attend destination for retailers seeking the latest products, trends, and connections in the gift and souvenir industry.

Taking place November 5–8 at the Gatlinburg Convention Center, the show will host over 500 exhibiting companies/lines across categories ranging from souvenirs and apparel to toys, Made in America products, and much more. Retailers can explore new offerings, connect with top suppliers, and take advantage of exclusive buyer tours, including the Made in America Tour and the Zootique Tour, designed to highlight exhibitors and products and maximize their show experience.

To celebrate 60 years of industry leadership, the Smoky Mountain Gift Show is going all out. Attendees will receive special anniversary badge holders, enjoy daily birthday swag and cake cuttings, and participate in anniversary giveaways—including HuckleBeary, the official birthday bear, and limited-edition birthday t-shirts. The Birthday Bash will be held on Wednesday, November 6, at 5:30 PM at Jason Aldean’s, promising an unforgettable evening of music, networking, and celebration.

Adding to the excitement, this year the show introduces the Makers Market, a dedicated section for handmade artists. Retailers will find unique, locally crafted products, perfect for standing out in today’s competitive marketplace.

For six decades, the Smoky Mountain Gift Show has set the standard for the souvenir and gift industry, combining innovation, variety, and a sense of community. The 60th-anniversary edition promises to continue that tradition—packed with products to discover, relationships to build, and celebrations to enjoy.

Qualified buyers can register here to attend for free.

About the Smoky Mountain Gift Show

The Smoky Mountain Gift Show is the nation’s longest-running resort and souvenir event. Held annually in Gatlinburg, Tennessee, the show brings together top exhibitors from across the country, showcasing a wide range of gifts, souvenirs, artisan goods, and specialty items tailored to the tourism and resort industries. With its welcoming atmosphere and scenic mountain backdrop, the Smoky Mountain Gift Show offers an unmatched opportunity to discover new products, build lasting relationships, and stay ahead of retail trends. Visit smokymtngiftshow.com for more information.

Please direct any inquiries to smokymtngiftshow@clarionevents.com.